Affiliate Links | What they are and how to use them

I got a few questions on some of my previous posts about affiliate links. Though difficult to get your head round at first, it’s like riding a bike once you get the hang of it and you’re pretty much earning from something you already do  . . soooo why would you not use them?

In this post I’ll be giving you a lil’ run down on what affiliate links are, effective ways to use them and what companies you can use affiliate links through.

affiliate links
affiliate links

What are Affiliate Links?

First thing’s first, if you don’t know what an affiliate link is, or you’re a blogger that isn’t using them then you are missing out my friend. Basically, an affiliate link adds tracking to allow the retailer to see that the sale has come from you and your site giving you a small percentage of commission on each sale.

As fashion bloggers, we’re constantly suggesting products and telling people where things are from, so why shouldn’t we make 10p for a sale every now and then? If you bought something from a store, often the sales assistant would get commission so surely it’s only right that we get something for all of our hard work?!

P.s if retailers know you get them loads of sales through your trackable links, there’s a high possibility they’ll want to play on this and work with you

How Can You Use Affiliate Links?

There’s lots of different ways to use affiliates and I probably still don’t know about half of them as each company uses different techniques. Here’s the key ones I’ve come across:

Banners – I don’t use these, I didn’t find they were that effective (though I am considering adding just one back in) and found them messy. Not only do I like my home page to be super clean and easy to navigate, but I also dislike anything that takes people away from my site before they’ve even read the content

Links – Pretty much self explanatory, just adding links into your post as you usually would but with the tracking

Instagram Apps – Some companies also allow you to link the products via your instagram images so people can shop your looks from their phones

Widgets – There’s lots of little widgets you can use like the one I’ve created belowfor this outfit. It allows you to shop the products from the store images, a more visual way of shopping the look than just written links.

Online Shops – You can also create ‘shop my look‘ pages or ‘shop my wardrobe’ which personally I love on other peoples blogs as it gives you inspo when you want to shop but don’t know where to start! I’m actually thinking of creating one for my site so let me know what you think and if it’s something you’d like to see!

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How To Get Affiliate Links

I’ve listed below the companies you can use to create your affiliate links, I personally use Reward Style. It’s not the easiest affiliate scheme to get on to as they don’t accept everyone but from the few I’ve tried it’s the easiest and most effective scheme.

Reward Style

Wearisma

Affiliate Window

Shop Style

Link Share

What I use

As I said before, I use Reward Style. The main reason I wanted it was because of the liketoknow.it feature – I’ll teach you about that in just a moment. Once signed up I’ve discovered just how amazing it is for other bits and bobs; you can create your own shop, make clickable mood boards and there’s plenty of widgets for in your posts and on the side bar of your blog.

How Liketoknow.it works

Basically, I save everything I own into a little folder of links, then whenever I post to instagram, I select the pieces featured and post alongside a unique code. This code then triggers the liketoknow.it platform which sends you an email with clickable links whenever you like a picture which is liketoknow.it enabled! If you’re signed up of course! In short, sign up, like my picture, get links.

Before I had my own blog I loved using this for other peoples Instagrams because it’s so much easier than having to ask what someone’s wearing 10,000 times and you can totally copy them on the down low and they’ll never know. . perfect! You can sign up here and I’ve done a little demo of how it works below!

affiliate links

affiliate linksaffiliate links affiliate links

loose shapes

I know this is a super duper long post but I just wanted to talk about the outfit for a moment! I love this relaxed look with all of the soft loose shapes and pastel colours. It’s the perfect throw on outfit for style and comfort and I can’t get enough of the pink stripes on this Boden top! Who would have thought I’d be wearing pink and trainers?! And baggy jeans!? My style is changing all of the time and I’m so over skinny jeans at the moment!

affiliate links affiliate links

*Jacket : Girls on Film SOLD OUT – Similar here
*Top : Boden
Jeans : Asos
Trainers : Asos
Sunglasses : Old, Similar here 

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Want to know more blogging tips?! I have a whole category here, including how to boost your Bloglovin following in 5 easy steps!

All photography by Kirk Schwarz – Instagram Website

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  • This is such a helpful post, thanks for sharing x

    ALittleKiran | Bloglovin

    • No problem hun! I hope you can put the info to good use!

  • Emma Louise

    This was really helpful. I kind of new the basics of affiliate links but this has helped alot. I don’t see why bloggers shouldn’t make a small percentage and I don’t get why some bloggers think it’s wrong.

    • Exactly, I know people think it’s like sneaky selling but it’s really not!

  • Saara Sofia

    Brilliant post! I’ve always been intrigued by affiliate links but as I haven’t been a hundred percent sure of how they work I haven’t tried them. Definitely going to look into it a little more now. They seem like a great way to earn a few pennies here and there, and liketoknow.it definitely seems like a handy tool for fashion bloggers. But I’ve seen quite a few people include affiliate links in their Tweets like “20% off ALL tops on ASOS GO GO GO *insert affiliate link*” and I’m not sure how I feel about that. The way you and other fashion bloggers use them in posts is great, like you said, just as retail workers earn commission bloggers should earn a little something too!

    http://www.saarasofia.com

    • Exactly! we’re effectively selling clothes for them!

  • Sheridan Grady

    I only just got the hang of affiliate links! So confusing at first!! Great post xx

    • It is but once you get the hang of it it’s SO easy!

  • Champagne&Lemonade

    This is really handy. I am signed up to a programme but i dont make much use of it currently! I think I need to !
    Alex ox
    http://champagneandlemonadeox.co.uk/

  • This was such a handy post. I need to start using affiliate links 🙂 xo

    Emily | emsalice.com

  • Thanks for all the tips! I use affiliate links, mostly Shop Style a few times, I need to get into the habit of using it more often 🙂

    Nereyda│ This Girl Is Obsessed

    • You really do! It’s so easy to use once you get the hang of it!

  • Caroline

    I don’t actually use affiliate links, but have been interested by liketoknow.it. so thank you for your tips and info! Going to have a google and sign up now. 🙂

    Caroline.x

    • Have a look it’s really good and easy to use!

  • Alicia Johnson

    This was so interesting to read, i think I might sign up to one of the programs that you suggested. I have never really thought about affiliate links before.
    Alicia x

    • oh babe you definitely should!!!

  • jessdykes19

    This was so helpful, thank you! How did you manage to get the ‘Shop the Look’ pics on your pipdig theme. I have a pip dig theme but not sure how to do it? Jess xxx
    http://www.whosthatjessann.com

    • Hi lovely! Thanks so much! I actually have them as a widget via my affiliate reward style!